There is not THE one suitable investor. Which investor suits you best depends mainly on your business model and the phase of your company. For example, classic venture capital investors are often more interested in Series A and Later Stage Investments at the table and business angels are more interested in the seed round. Corporate venture capital and family offices can also offer interesting financing options. Basically, you should always ask the question first whether you are looking for a strategic or financial investor and which investment horizon (long or short term oriented) he should pursue.

Investors receive a large number of investment inquiries every day. Therefore, you need an address-oriented and meaningful Pitch Deck, which includes the most important information of your company and presents your equity story convincingly. Furthermore, it is important to present your business plan in concrete figures and to provide your investors with a structured, and at best integrated financial plan that reflects both your long-term future expectations and your current financing needs.

Due Diligence means "careful examination" and this is exactly what it means in the context of financing rounds. Often initiated by the potential buyer or investor, a detailed analysis of your company is carried out before financing (at least from a certain investment sum). The due diligence is often carried out at an advanced stage in the financing process, when the first talks have already taken place and the investor has a clear interest in your company (often already signalized by a letter of intent). However, before a potential buyer or investor makes a final decision for financing, he will examine the company with regard to the financial, legal, tax and IT position. In this context, it is the task of the startup company to provide the necessary documents as structured and complete as possible (possibly in a so-called virtual data room).